It’s likely to come as little surprise, but with another year firmly underway the trend continues for utility vehicles to lead the way on New Zealand’s sales charts. In fact, mid-way through 2018, utes take up four of the top five spots in new vehicle registration numbers.
The Motor Industry Association (MIA) revealed that, as of the end of June, the Ford Ranger retains its 2017 crown of top selling new model in New Zealand, shifting 5170 utes - up 4% on the same time last year. With nearly one in every five commercial registrations a Ranger, Ford have a commanding lead over the next most popular vehicle, the Toyota Hilux with a total of 3934 registrations so far this year – a slight drop of 3%. In the bronze medal position, the Holden Colorado remained steady with 2% growth with 2442 registrations.
Also holding its 2016 position as the top selling passenger vehicle is the Toyota Corolla with 2326 registrations, although 40% of these have been sold for the purpose of rental. Rounding out the Top 5 is yet another commercial vehicle – the Mitsubishi Triton – with 2073 new vehicles registered so far this year.
Toyota as usual, lead the combined sales charge with 17% market share thanks to five of the Japanese manufacturer’s models appearing in the top 15 list, all of which are 5 star ANCAP-rated vehicles.
Although it sounds like nearly every New Zealander owns a nice new ute, the most popular segment remains in the hands of the Medium sized SUV. The strong result was helped by the usual players; the Toyota Rav 4 (2068), Mazda CX-5 (1902) and the Kia Sportage (1630). But it’s not just the Medium SUVs leading the way… Compact SUVs have seen a 22% increase in sales year on year, contributing to a 13% share of the total fleet.
New Electric Vehicle (EV) registrations continue to soar to new heights, climbing 112% from this time last year to 371 registrations– the main contributor being the Hyundai Ioniq. This now brings New Zealand’s EV fleet to a total of 8696 vehicles, already hitting the governments’ end of year target of 8000. With the new regional fuel tax making its mark, we’re sure to see continued growth of low-emission vehicles.
Top 15 NZ new vehicles year to date:
1. Ford Ranger - 5170
2. Toyota Hilux - 3934
3. Holden Colorado - 2442
4. Toyota Corolla - 2326
5. Mitsubishi Triton - 2268
6. Nissan Navara - 2073
7. Toyota Rav4 - 2068
8. Mazda CX5 - 1902
9. Kia Sportage - 1630
10. Suzuki Swift – 1566
11. Toyota Higlander - 1386
12. Isuzu D-Max - 1296
13. Mitsubishi Outlander - 1177
14. Holden Captiva - 1151
15. Toyota Hiace - 1126