October 2021

INDUSTRY UPDATE

Overall October 2021 was a slower month for car sales following a very buoyant September. There were some small gains for commercial vehicles, however the new passenger category receded from September’s high.

There were however some categories where we saw sales growth, used passenger vehicle sales jumped 43 percent compared to the previous month, which was a much-needed increase. We are certain dealers across the country are hoping this uplift in sales continues as we head into Christmas.

Another winning category for the month were petrol hybrids, with the strongest result in five years, which was good news for Toyota. While Toyota have a diverse portfolio of compact cars, SUVs, utes and vans, its overall new hybrid vehicle sales accounted for 42 per cent of this category, with a year-to-date monthly average of 38 per cent.

Toyota New Zealand Chief Executive Officer, Neeraj Lala says Toyota is currently experiencing staggering consumer demand for its hybrid electric product range.

“We are seeing customers choosing to move to an electrified product, with the ratio of hybrid to petrol/diesel sales sitting at over 40 per cent,” he says. “For the month of October with the RAV4 alone we delivered 869 vehicles, of which 86 per cent were hybrid electric variants (745).”

We continue to see long wait times for some new vehicles, with some lead times now out well past six months. Continued demand for new vehicles coupled with production issues and stock shortages throughout the world are combining to push out lead times.

NEW PASSENGER AND COMMERCIAL VEHICLE SALES

New passenger and commercial vehicle sales were not quite as strong as the previous month, though September was the second highest month for new passenger vehicle sales on record since 1975. Sales were 13,870 units, down 16 per cent for October 2021 or 2,648 units compared to the previous month. The result however was an increase of 17 per cent compared to the same time last year; overall it is a reasonable result considering the impacts on the industry caused by the pandemic and is higher than the average for the previous nine months, which was 13,689 units.

Year-to-date, there has been a solid 38 per cent increase in registrations over the previous year, and overall, it has been a promising year considering the speed bumps the industry has experienced.

01 NEW PASSENGER AND COMMERCIAL VEHICLE SALES

NEW PASSENGER VEHICLE SALES

02 NEW PASSENGER VEHICLE SALES

October sales for new passenger vehicles came back down after the strongest month all year. With a total of 9,162 units, a 23 per cent decrease. However, there was an increase of 10 per cent
compared to the same month last year.

Year-to-date, the new passenger vehicle market continues to surge, at the end of October the category sales were up by an impressive 39 per cent.

The bestselling passenger model was the Toyota RAV4 (868 units) - up by 293 units on the previous month. The second spot went to another Toyota - the new Corolla, (744 units). Third position (703 units) was the Mitsubishi Outlander, fourth was the Nissan X-trail (349 units) and the MG ZS EV completed the top five line up (267 units).

It seems like only yesterday the first electric MG model arrived in NZ, and now an update has been launched onto the European market. The great news is that it also signals to us that we could get to see it here in NZ soon, perhaps this may elevate the popular electric MG model even further up the new passenger category chart; click here to find out more.

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TOP 5 NEW PASSENGER VEHICLES

04 TOP 5 NEW PASSENGER VEHICLES

NEW COMMERCIAL VEHICLE SALES

05 TOP 5 COMMERCIAL VEHICLES

Sales for commercials have remained steady with a total of 4,708 new commercial vehicles sold in October 2021. This is a decent increase of 32 per cent or 1,128 units when compared
to the same period last year. If we look at the month prior there was a marginal increase of just 64 more new commercial vehicles - that’s just 1 per cent.

Year-to-date, new commercial vehicle sales still maintain a 36 per cent increase, the strongest October result in the past two years.

The bestsellers in this category for October 2021 were the Ford Ranger (1,627 units), which has had an excellent year. Ford had a record month in October, not only with Ranger but for their overall sales. Ford sold more than 2000 vehicles in October surpassing the previous record set in June 2004 with 1884 vehicles.

Continuing the top five was the Toyota Hilux (593 units), third place went to the Nissan Navara (387 units), the Isuzu D-Max took fourth (177 units) and Toyota Hiace completed the top five (171 units).

The wraps will finally come off the next-generation Ford Ranger later this year, however for the moment it is lurking about Australia with a lot of effort going into disguising it; click here to find out what we know about the next edition of the popular Ford Ranger.

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USED IMPORT VEHICLE REGISTRATIONS

07 TOP 5 USED IMPORT VEHICLES

A total of 8,823 used vehicles that entered New Zealand in October 2021, bringing the year-to-date tally to 110,127. This is up by 27 percent compared to the 86,972 vehicles that were sold by this time last year.

There were 10,634 used vehicle registrations in October 2021, this is a significant increase of 43 per cent compared to September 2021. If we compare registrations to the same month last year, it’s also a rosy picture with a 9 per cent increase, or an additional 871 registrations.

It looks like for October the used vehicle category has experienced a strong bounce back from the previous lows seen in August and September this year. Year-to-date, the segment crept up slightly now with a 7 per cent increase compared to the previous year.

The five bestsellers were the Toyota Aqua (777 units), Mazda Axela (461 units), and the Toyota Prius (382 units), followed by the Nissan X-Trail, which slid to fourth (377 units), and the Volkswagen Golf joined the top 5 (302 units).

The Mazda CX-5 is gaining popularity and is a model many of our AA Members are considering. So far this year 2,322 have been registered. Recently we reviewed a Mazda CX-5, kindly supplied by Portage Cars a member of our AA Preferred Dealer network. Find out here what we thought of this smart SUV, and why we are still so impressed nine years after its NZ debut.

08 USED IMPORT VEHICLE REGISTRATIONS

TOP 5 USED IMPORT VEHICLES

09 TOP 5 USED IMPORT VEHICLES

BATTERY ELECTRIC VEHICLE (BEV) SALES

10 TOP 5 ELECTRIC VEHICLE BEV

While the BEVs category has had some strong months for new vehicle sales, this month was a much more subdued affair with 490 new BEVs sold, a decrease of 67 per cent compared to September 2021. On a positive note, this category is up by an astounding 358 per cent compared to the same time last year.

BEV sales year-to-date have leaped ahead of last year, up 301 per cent.

The three bestselling BEVs for October 2021 were the Hyundai Kona (136 units), followed by MG ZS EV (98 units) and the Tesla Note: Some figures within this report have not been adjusted for de-registrations and have been sourced from raw data and some minor variances may occur. Model 3 (96 units).

Hyundai have always had a keen interest in electric vehicles and their recently released IONIQ 5 is like a window into a comfortable spacious future example of transportation. Click here to read our review of this futuristic looking new BEV.

11 BATTERY ELECTRIC VEHICLE BEV SALES

PETROL HYBRID VEHICLE SALES

Hybrid sales hit another high again in October 2021 with 1,559 new petrol hybrid vehicles sold, this is a huge 98 per cent increase or 772 units when compared to the same time last year.

The category was also up by 8 percent compared to the previous month. Year-to-date sales continue to surprise, up by 62 per cent.

The three bestselling petrol hybrids for the month were the Toyota RAV4 (742 units), followed by the Toyota Corolla (199 units) and the new Toyota Highlander (145 units).

We’ve taken many calls from AA Members that want to know the difference between regular hybrids, PHEVs and BEVs. If you are keen to learn more; click here to read our guide to help you decide which one is for you.

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PLUG-IN PETROL HYBRID VEHICLE SALES

PHEV sales have been quite turbulent recently, in October 2021 there were 222 units sold. This was an increase of 270 per cent compared to the same time last year, however a decrease of 59 per cent when compared to the month prior.

Despite the turbulent nature of this segment overall year-to-date its up by 211 per cent compared to 2020.

The top sellers were as follows, Mitsubishi Eclipse Cross (60 units), followed by the MG HS (55 units), and another Mitsubishi the Outlander took third spot (18 units).

The Ford Escape is a PHEV we recently reviewed with a lot going for it. If you are looking for a frugal family SUV, which can tow a trailer for the weekend warrior in you, then this could be the model for you. Click here to learn more.

13 PLUG IN PETROL HYBRID VEHICLE SALES

NB. Some figures within this report have not been adjusted for de-registrations and have been sourced from raw data and some minor variances may occur.